SEO has changed more in the last two years than it did in the previous decade. And if you are still relying on keyword-stuffed blog posts or mass-produced AI content, you’re not just falling behind. You’re actively hurting your rankings. In this episode of The New Marketing for Your Small Business Podcast, Luke breaks down the new…
What worked in SEO two years ago is now a liability. If your content strategy still relies on keyword-stuffed articles and mass-produced AI text, you are actively working against the current Google algorithm. For businesses in the Twin Cities looking to dominate local search, the game has changed, and it’s time to pivot to a…
We’re proud to share a major milestone: our clients’ videos have now been viewed more than 30 million times across social media platforms. That’s 30 million moments where someone stopped scrolling to watch a local Twin Cities business tell their story. And while that number is exciting, what really matters are the results behind it:…
In this episode, we break down the latest algorithm changes across LinkedIn, Facebook, and TikTok, and what they mean for your business. You’ll learn how each platform is shifting toward authentic engagement and short-form video, why smaller creators are getting a boost, and what simple actions you can take to stay visible without chasing every new…
Social media algorithms are always changing, and we’re here to help you stay ahead of the curve. One of the most important updates in the past 6 weeks is this:Instagram and TikTok are now giving more weight to saves and bookmarks. That means when someone taps “Save” on your video, the algorithm sees it as…
Want more people to see your posts on social media? Here’s a quick fix that many businesses overlook: Stop putting your phone number or email directly in your posts. The algorithm doesn’t like it, so your posts get shown to fewer people. So what should you do instead? Ask people to send you a DM…
