Big changes are coming to Instagram that could reshape how your content is discovered. Starting today, Instagram will begin automatically displaying public photos and videos from professional accounts in search engine results like Google. With this new change, your reels, carousels, and captions will now be searchable on the open web, so it’s smart to…
In the final episode of our Facebook marketing series, we’re diving deep into Facebook Ads and how small businesses can use them effectively—without wasting money. We’ll break down the difference between boosting a post and running a full ad campaign, walk through the main types of Facebook Ads, and show you how to target the…
Photo by Claes Oldenburg What do a giant spoon and a cherry have in common with your marketing strategy? At first glance, the Spoonbridge and Cherry sculpture in Minneapolis might just look quirky and fun. But here’s the thing: it works. It’s iconic. It draws people in. Everyone wants a photo with it. It’s not…
LinkedIn is once again expanding how professionals connect and share insights—this time, through short-form video. Currently being tested in the U.S., the platform’s new video trends feature invites users to respond to timely topics using short, in-app videos. Think TikTok, but for workplace ideas and professional perspectives. What Is LinkedIn’s Video Trends Feature? Here’s how…
Struggling to figure out what content works on Facebook? In this episode, we’re tackling content and engagement strategies for your business page! Discover how to create a content plan, build an effective posting schedule, and increase engagement to connect with your audience in a meaningful way.
Most videographers will come to your Minnesota small business, shoot a video, edit it with music and graphics, and deliver a nice, polished video. They might even help you post it on your website, Facebook, and LinkedIn, for a total of three placements. Here’s what we do differently: When we come to your business, we’re…
