Want more people to see your posts on social media? Here’s a quick fix that many businesses overlook:
Stop putting your phone number or email directly in your posts. The algorithm doesn’t like it, so your posts get shown to fewer people.
So what should you do instead?
- Ask people to send you a DM
- Encourage them to leave a comment
The algorithm loves those types of engagement, and it will reward you by showing your posts to more people.
The one exception?
If you’re running ads or paid boosts, you’re already paying for reach. So in that case, it’s totally fine to include your contact info.
And I feel like if you are doing a good job with your content, and people want to contact you, they will take that extra step of tracking you down. Let the conversation happen first. Then the leads will follow.
