In this episode, we explore how to boost your LinkedIn presence through strategic content and engagement. Learn why sharing valuable content is key to building credibility, what types of posts perform best, and how to find the right posting frequency for your audience. Plus, discover how actively engaging with others’ posts can strengthen your network…
Here’s another clip from a recent client meeting! Did you know that the fastest-growing audience on TikTok right now is 40 to 50 year olds? This age group is embracing the platform in high numbers, and interacting with a wide variety of content types. I feel like this is a unique opportunity for small businesses…
We’re trying something new with our podcast! This is a new season, and we are trying out shorter episodes. This first episode is only 10 minutes long, and it’s focused on LinkedIn Profile Tips. Learn how to optimize your: Profile Image: Make that first impression count! Header Image: Showcase your brand’s vibe. About Section: What…
If you’re using LinkedIn for business, here are two key takeaways from the recent algorithm change: 1. Comments are king: They’re now estimating that one comment = 15 likes in terms of post reach. So, if you want to maximize engagement, focus on creating content that encourages conversation and feedback. 2. Engage with your prospects:…
Social Media Tip: Experimentation is key! Are your social media posts hitting the mark? Here are three tactics to try out and see how they impact your engagement: 1.Change up your post formats Instead of sticking to just one image, why not try an image gallery or even a text-only post? Currently the Facebook algorithm…
In this quick video, we share the 3 most important things to include in your YouTube thumbnail images. Your thumbnail is the first thing viewers see and is crucial for catching their attention. A compelling thumbnail can significantly increase the click-through rate (CTR) of your video, making it arguably the most important factor for attracting…
